New Women’s Tops: A Staple Trend this Season

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Trendy Tops this Season                                                          Spring 2013

New Women’s Tops
A Staple Trend this Season

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What will you pair it with this summer?

The way I see it, different lengths in women’s tops have made it to the top of the trend list. It is a mother of necessity when you are facing your closet. It’s a walking malfunction if you do not own this baby.

What to look for, when buying a top?

A:  It’s all about the hem (the lowest part of the blouse) of the top. You have got to sport that asymmetrical hem that just about covers your bottom and takes a high-rise in front. It gives a flare in your movement when you walk. You shall witness a fresh and airy feeling in this hot weather.

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A: You needn’t just pair your top with a common pair of jeans. Opt for a solid hued number. Add a dash of color in your wardrobe and sport it with solid colour pants. You could maybe team it up with jeggings and denim shorts. Throw on a pair of your favourite wedges, pumps or ballerinas and accessorize accordingly.

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Prints/Fabrics?
A:
Bird prints are the sporting trend this season. You do not want to miss it for the world. These items are available in moss crepe, crepe and cotton fabrics. It’s a go-getter.

 

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Stripe it off !

We all know that stripes are a hit this season. From runway to big fashion houses and brands, everyone is talking stripes but it isn’t the sailor way this time. I am talking Audrey Hepburn in ‘My Fair Lady’ it’s nothing but pure classic fashion. And Yepme.com has just the right style for you.

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A range of new women’s tops with perfect variegated stripes on chic silhouettes is a staple. You are bound to look like amillion bucks. But do not overplay the number because remember it is classic fashion in its best avatar.

There is a thin line between simplification and simplicity and our focus should be simplicit.

 

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It is a running trend amongst all the celebrities, magazines, designers and actors.

We spot young pop singers like Taylor Swift, Miley Cyrus, Rihanna, Beyonce and Selena Gomez strut tis baby.

Our very own Deepika Padukone (Bollywood actor) featured on the cover of ‘Filmfare’ magazine (Middle East) sporting a classic striped skirt.

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You will witness the popularity of stripes after having a look at the magazine covers below, from all over the world. It is a make-believe that yepme.com possesses all the runway trends in its stock. I haven’t waited to grab the last piece of this beauty and neither should you. Stay fabulous.

Microsoft Word - New Women's Tops 2.docx

 

 

Source :

fashionmagazine.com

scoopit.com

rediff.com

designfashion.com

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Graffiti Boy: A Short Love Story

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Fashion is not only about looking good, it is also the ability to express your feelings and the power to get what you want.
WATCH the story of unrequited love of a graffiti in this short animation.

A lonely little girl paints a graffiti boy and then, the graffiti boy falls in love with her. A short love story in animation, Graffiti Boy.

If you enjoyed the animation, Do share your opinion on the Youtube page by putting comments and likes. (Click on the Youtube icon on the video)

5 essential shoes in every man’s closet

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First the legend and now modern researches say that you can judge a man with his shoes. Unlike women, a man won’t have 30 odd pair of shoes. Men are less choosy and want to wear just that one pair they always liked. Every occasion demands a different dress up and shoes make a big difference as they hold together the whole ensemble. Here I present five shoes that every man should have in his closet.

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Dress Shoes/Formal Shoes

This is probably the starting point for every fashion aficionado. There are variety of designs and colors in this category but a standard black leather shoes with laces would never go out of fashion. These shoes are specifically designed to be worn with suits and tuxedos but they work well with formal dresses too. They can serve as your daily office formal shoes and if you want to add some more style you can go with a brown or tan-colored pair. For a little casual mix in your dress you can choose a slip on style leather shoe.    

Sports Shoes               

What dress shoes are to office, sports shoes are to outdoors. They can be worn for gyms, jogging and even for an evening walk. Sports shoes have a better support for the foot arch and feature a light weight design. If you are out on a weekend these are the shoes you should carry. They can also be worn with jeans teamed with a t-shirt for a sporty look.

Sneakers              

Sneakers will be your perfect companions for a more casual dress up. There are huge choices in the category and hence you will probably find one that you like. A laid back cotton shirt with a pair of washed jeans and matching sneakers make it official that you are ready for fun. Basic white sneakers have always been in but modern designs now incorporate prints and vibrant colors too. The sole is generally flat with an arch inside to support your feet.

Trekking Shoes   

Trekking shoes for those conditions where normal shoes won’t survive. If you are going hitch-hiking or trekking on the mountains, tough shoes are essential which would keep your feet firm on ground. These shoes would have a heavier sole with leather make. If you are planning for a bike trip, these would be ideal. Pair them up with a pair of dark-colored jeans for bike rides and with shorts for trekking and hiking.  

Moccasins and loafers  

Moccasins and loafers have a slight difference but are great lifestyle shoes. Loafers have a more prominent heel while moccasins are usually flat. These make perfect driving shoes and due to their slip-in design you can dress up in no time. These look perfect when teamed with a pair of chinos or light washed jeans. 

Go Girly this Spring with Flower Power

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For those of us who love a girly print…. Floral is here to stay. So why not celebrate with a few gorgeous pieces from the Yepme collection….!

Every year around this time, floral prints start to emerge on the fashion scene. It’s one of those prints that will never get old, regardless of the year or season. There are various styles on the high street at the moment! From soft delicate and feminine prints to the more bolder and brighter floral prints. It’s up to you with how floral you want to go! With this guide, you can learn how to style floral prints in a way that works for you.

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Pick a Print

With so many types of floral prints to choose from, it’s important to choose a pattern that works with your personal taste and style. Flower designs can range from dainty and delicate to big and bold, each kind carrying its own personality and character.

If you prefer styles that are simple and sophisticated, try looking for a print that features small, miniature flowers. A finer print is not only appropriate for the office and work place, but is a great way to bring in a feminine touch. If you’re the type to rock statement patterns, a print featuring larger flowers will work best for you. Look for bright colors, vibrant designs and eye-catching details.

Go Edgy

With the right outfit, floral print can also have an edgy feel. Instead of picking pastel floral, try a larger print in darker colors. As a bonus, these darker floral’s can be worn into cooler seasons, too! Another way to give your floral look an edgier vibe is to pair a feminine floral with tougher accessories. Think a floral print dress, or floral print leggings and a black tunic. Mix and match for a look that’s all your own!

Accessorize

Whether you’re looking for a more relaxed look with floral Kimonos or want to make a statement in a classic floral long dress, there are plenty of options to choose from. Just remember to choose a garment that suits your body type and accessorize well. Even just one accessory is enough to brighten up a outfit. Accessories like jewellery and belts can bring in a light dose of fun to floral. It’s a good idea to have several flower patterned accessories in your wardrobe, because you’ll never know when your outfit will need a little extra something. Even if you don’t plan ahead, a floral accessory is an easy way to add instant style.

So if you want to rock the trend this season then go invest in a floral print! Don’t be afraid to experiment! There’s a floral print to suit everyone, it depends on how daring you want to be!

Sunglasses with utility and style: A play of tints

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You must be endeavoring to sport a stylish look this summer with your sunglasses this summer. Apart from being a highly fashionable accessory it serves purpose too. You might be looking for what looks good on you but with a broader mind-set you can get even more out of it. A reasonable choice of sunglasses depends on: the frame shape, glass/lens tint or color and materials used. I suppose most of you know what frame shape suits you the best, if not you can never go wrong with Aviators. An appropriately chosen lens tint would make a remarkable difference in the functionality along with the great looks that you fancy. Here are some conditions with sunglasses tint recommendations along with wardrobe matching tips for a complete look:

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Bright Sunlight

In high contrast sunlight conditions you need something that brings the exposure down while keeping the colors real. Guarding your eyes from the sun is the idea here. Grey and green tints will help you achieve the same. They cut off the contrast significantly without distorting the colors.

Cloudy overcast

You have to look modish all the time and on a cloudy day your sunglasses can do something more than styling for you. Further, cloudy days are expected to get windy and you have to save your eyes from dust. Brown is the tint of choice in such conditions. Although it changes color perception a bit, it lifts up the flat light.

Low contrast conditions

Copper and Gold tints are perfect for such conditions. These tints are more often used in sports as it compensates for contrast without changing colors much. Yellow and orange serve the same purpose but with increased depth perception.

Color matching suggestions

By convention if you directly match sunglasses with your shirt or T-shirt, it would work fine. An alternative and more exciting approach is to create an offset. Summer brings out a lot of warm tones and you need cooler colors like various shades of blue and some lighter greens. That’s about the season, if you are wearing more neutral colors like black and grey you should go for brighter tones. Similarly, if you are wearing bright colors ease it out with neutral colored tints like gunmetal, smoke, green and grey.

Color it up with Graphic Tees…!

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There are endless possibilities in clothing for women. If we talk particularly about daily wear clothes, like the ones you would wear to college or on a casual outing with friends, t-shirts come handy with a pair of jeans. For a more simple or contemporary look, plain Tees with jeans or skirts in Neutral colors like Black, white and grey is the guaranteed proven look over the years. Now, as I said there are endless possibilities, I will now discuss different looks you can achieve with the help of graphic t-shirts in terms of color matching.

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The Monochrome Look

Monochrome attire would have just one primary color like Red, Blue and Yellow. Neutral colors also work great in this scheme.  This might not sound very convincing but when executed properly it can do wonders for you. You can also use different shades of the same color to match your T-shirt with bottom wear. While monochrome theme creates a modern look, it also makes you look slimmer and taller. For example Yepme I love Paris Blue Tee can be paired with a dark blue pair of jeans or even shorts. Greys can also be used with black for a monochrome look.

Complement those colors

This look creates a brighter and colorful look. The traditional color wheel suggests that Green can be worn with Red. Do you think it is an unusual combo? Well, yes if you are visualizing the basic shade but changing the hues would do wonders for you. If one color is darker, then make the other one a little lighter.  I guarantee that shades would make a big difference for you. This is the color scheme which works best during spring and summers.

Analogy in Colors

Hues and shades which are similar can also be used sparingly in your attire. The best application of this is in accessories like your shoes, belt and bag. If you have a lot of blue in your attire, you can use colors like Aquamarine and Indigo for you accessories or vice-versa.

Why Shop Online!!!

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It is cold, shopping bags are heavy and I hate parking in crowded lots. It is really that simple. Most stores are now online and most offer free shipping. Why drag myself out in the cold, walk with pain, deal with crowds and lines, when I can get the same item delivered to my door within days. I used to have to beg friends to hold my shopping bags when my arms got too tired. I used to have to plan rest breaks from walking and shopping. Now I sit at home and wait for the packages to come to me. I love the internet!Image

I can shop on MY schedule.

If can’t sleep, I can still get things done. I can shop!!! It may be 4am and I might be in pajamas but I do love that I can shop on my time, which is anytime that works.

Coupon codes

Before I buy anything on the internet I do a search for the title of the store and the words “promo code” or “promotional coupon code” etc. Then I find the right word and plug it in as I shop and get a discount. It is one more step to my shopping process but so worth it. I do not shop without doing this little, quick search before I purchase. No cutting coupons and I still save money. I have found that almost every store has a coupon code or promotional going on at any given time.

Better Prices

Another thing which fascinates me is the cheap deals and better prices I get from online stores. Many online Websites offer discount coupons and rebates. Online shops make comparison and research of products and prices possible.

Variety & Free Shipping

The choices you can get for products are amazing. One can get several brands and products at one place. You can get in on the latest international trends without spending money on airfare. Some online shops have a provision to accept orders without stock and ship it across to you when the stock becomes available.

Convenience

The convenience of this method of shopping is what I like best about it. Where else can you do shopping even a midnight wearing your night suit? You do not have to wait in a line or wait till the shop assistant is ready to help you with your purchases. You can do your shopping in minutes even if you are busy apart from saving time and avoiding crowds. Online shops give us the opportunity to shop 24 x 7 Shopping. Immediately after the payment is made one can download the information.

 Search

Did you ever have an idea of what to buy someone as a gift, but then not really know exactly where to find it, or what it even is exactly? So then you aimlessly roam around the mall, to not find what you are looking for but leave with aching legs and frustration. Well, this is why I love the search feature. I can just search and Hundreds of “custom” gift ideas pop onto my screen that are perfect for any person on my gift list.

So instead of fighting crowds in stores, or looking for a parking space… try shopping online! Happy Shopping!

Yep This is Me! This is my Fashion Story

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Our Brand Ambassadors shared their personal fashion statements in their own words, redefined fashion in their own youthful way. All the entries were more than impressive but we have short-listed the Most Likeable Ones and sharing the same with all. Read on and get inspired.

  • DRESS TO KILL………………..”Shilpi Singh”

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Each day is a page in your fashion story. Here is my story.

Back in school, I was always very fashion fashion conscious. Being one of the popular girls made it almost necessary to look perfect all the time. Though we had to wear the same uniform everyday, my friends and I, we knew how to work it. Low waist, short skirts, ankle length socks, well we’ve all been through that. And then we were introduced to the world of make up, hah. Kohled eyes, glossy lips, black nail, you know. Back then it was hot. Now that I think of it, uhh, Hell to the No! 
After school I changed my entire wardrobe. The look was very simple though, the college look basically. Since I was always interested in fashion, I auditioned and became a part of the fashion society of my college as both, a designer and a model. In a couple of months I realized designing was not really my thing. I was better off looking pretty than trying to make others look pretty. In first year my style was more or less the same. I wasn’t much of a party person either. 
Second year! Turning point of ny fashion story. After splitting from my long term boyfriend I wanted something exciting in my life. So, I changed my wardrobe, yet again! And this time I wanted to make sure I dress to kill. Well, I had all the reasons to do so. Dresses, gowns, tops, pants, jackets, jumpers, shorts, skirts, I bought it all. Since then, everyday, as I said, is a new page in my fashion story. Every night before sleeping I decide what I’ve to wear the next day, like we used to pack bags and finish homework before sleeping in school. I’m turning into a shopaholic. I am very fond of accessories and though I’m tall, I love wearing heels. Its just plain sexy. Black and gold are my signature colours. I drew a lot of inspiration from the gossip girl shows I used to watch earlier. My friends are just as crazy about fashion. Even when we have no place to go, we just dress up and put on make up, living the diva state of mind. Fashion, to me, is also a kind of high. People take note of what I wear, and I want to give them a show!

  • DARING AAMIR TO STYLISH ANAND……………….”Anand Khurana’

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We all have heard about how many people recklessly developed the craze for salman’s long mane after watching “Tere Naam” and then i got it chopped off with the scar when gajini hit the box office. I was one of them too. I believed that I was experimental with my looks and created a cool fashion statement for every1 else, never realising that the look was specially engineered keeping those film stars in mind. It was however, when 1 of my friend pointed out that the Gajini look didn’t suit me and made me look like a Flintstone, that I bothered to look into what I was actually doing. A room photo shoot later I was off to the market, looking for hair growth oils that could undo the Gajini disaster standing on my head. Well the oils didn’t work like a wonder but they made me realize an important point.

You don’t have to be a fashionista to know how to carry yourself, you have to be stylish and full of confidence. It’s something that suits your personality and enhances your attitude. Blindly following a star style, won’t turn you into a swan from an ugly duckling. Your attitude, confidence and a dash of smartness in the dressing sense can. The next time I visited a store, I was not buying the clothes and accessories for a superstar, I was buying comfortable and stylish clothes for the guy I am, ‘Anand’.

It’s not just about my fashion story, it’s about everyone’s fashion story and mind you, good Physical appearance doesn’t matter every time! It’s the overall sense that makes a person’s complete personality including the dressing sense, the civic sense, behavioural sense and empathy.
Style is the way you carry yourself and how good you feel about yourself.

There are many ways in which you can style up like:-
It can be a tattoo on your body,
It could be a hat, or it could be shades like aviators, sportswear or a wayfarer,
It could also be a Tie, blazer or sporty jacket! All these, only as long as the person you are is comfortable.
There is a very popular quote that
“The only real elegance is in the mind; if you’ve got that, the rest really comes from it.”

So there is no need to overdo anything i guess this defines it, just keep it simple silly ;)

  • THE 3C GIRL- Color, Comfort and Confidence……….”Tanvi Nautiyal”

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Imagine yourself looking at your entire wardrobe, a few hours from a glamorous party. We all know the sheer paranoia of choosing from a collection of your favorites over the years, of ruffling through clothes faster than a pirate digging for buried treasure. It doesn’t stop there, as each accessory is scrutinized and examined with dedication that we wish we’d show in our exams. Your waist is 26 but you hold your breath so that it becomes a 24, even if it means looking like you’re constipated and about to explode all night long. But ever wondered what makes us infinitely more conscious at that point of time? Or why the urge to look good suddenly comes to the fore? After all, fashion and clothing is an everyday affair, we don’t face that dilemma every day, do we?

The thing is, a fashion statement isn’t asserted once in a blue moon, at white collar parties and posh birthday bashes. In my opinion, a fashion statement reflects who and what you are, every single day, irrespective of where you are. The way you dress tells people a lot about how yourself, and we all know how important it is to send the right message across. So here are the three C’s of my fashion statement, elements that are always there at the back of my mind-

Colour:  Undoubtedly the first thing on my list when I shop, its important to pick up something that exudes a strong vibe. Single colours like black, white and red stand out all by themselves, but also have powerful presences when combined in twos. The first thing the eye perceives is the colour of your attire, so its vital to choose wise and dress sharp. Like I said before, keep it simple, too many colours and you’ll end up looking like a circus clown or a castaway from Hawaii.

Comfort: One factor never to be compromised on, comfort is what determines how well you carry what you wear. Needless to say, if it feels good, it shows. No one is going to read the labels inside your top and scream “Oh my God! She’s wearing an XL!”
Other than that, what is uncomfortable holds only for a little time. After that, constant pulling and adjusting, accompanied a variety of facial expressions (ones you’re more likely to find on a weightlifter’s face) pass on the general idea. Body language works more effectively on many more levels than a dress which flatters your figure.

Confidence:  Last but definitely not the least, confidence is what adds those vital touches of charm and poise. Whether it’s a cheap cotton scarf or a 200 dollar Louis Vuitton handbag, how gracefully you carry it depends on how much you believe in what you wear. Like Martin Charnin said, “You’re never fully dressed without a smile.”

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Valentines Day! Get Your Heart Pounding….

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It’s almost Valentine’s Day, so chances are that everywhere you look you see red or pink. This time of year, Valentine’s fans are bound to have new things on the brain!

Why not make Valentines Day special this year by dressing for the occasion?  Whether you are simply planning a fun activity with friends, an outing with your family, or having a date with that special someone, dressing for Valentines day can add fun, interest, or romance to whatever you plan.

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Don’t Have All Red

The first rule for successful dressing for Valentines day is to avoid having everyone seeing red.  Red isn’t a color that can be worn in full force by everyone so save the color for accents rather than make it the main part of your outfit.  And whatever you do don’t match red and green for Valentines day you don’t want to end up looking like a Christmas tree!

Casual Outings  

There is nothing worse than being over dressed for those casual activities especially if you are just going on an outing with friends. If the activities planned for the day are casual then take care not to overdue.  For picnics, movies, or an afternoon of bowling with friends.  Women may want to choose a pair of jeans or casual dress pants and team them with a nice colorful or sweater or shirt.  Men look great in Jeans or cargo style pants topped with a sweater or a nice looking shirt.

If you are having a casual lunch with friends then dressing up a bit more is perfectly acceptable.  Though here too you don’t want to overdue.  Men could top off that sweater or shirt with a nice casual blazer or jacket.  Women can certainly feel free to wear a dress or a skirt with heels, but, keep it more fun and casual rather than dressy.  Save the wow factor for that evening out.

 Romantic Date

If you are planning a romantic date for Valentines at a nice restaurant or club then feel free to dress up in high style for the evening. Try dressing up that little black dress with a sparkling red belt and matching earrings, Neck pieces or even a cute little white shawl or scarf with little pink and red hearts.

Men who want to impress their mate should try to add a bit of color and fun to their outfit as well.  Why not add a red handkerchief to the pocket of that shirt, your date will be impressed that you made the effort and got out of those routine style!

While clothes may not make the man or woman, taking the time to dress a little different can make your Valentine’s day a little more fun and festive.

Set a Trend on Republic Day

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Republic Day, when we celebrate the free spirit of our nation with all enthusiasm and festive colors. On this Republic Day, 2013 we suggest a variety of ways of fashion one can experiment with colors.

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What’s better than a crisp white Kurti? A crisp white kurti with collars! Pair it with Tricolored bangles and Kohlapirus to create your own eclectic style this Republic day!

You can also add on to the Nehru Jacket which has been a classic Style Statement ever…nothing can be more elegant and sexier than this one!

Add a pop of color with a colorful printed scarf on a smart solid tee which will can make you look ultra-stylish

One can also wear a simple black or white t-shirt with jeans and a long beaded multicolored mala!

If you want to go simple, Wear a green polo neck with white banding on the collars, another option would be a white t-shirt or trousers.

So, this Republic Day, reinvent the way you dress up by teaming things in a style less ordinary, and sporting the tricolors that symbolize peace, hope and love.

A very Happy Republic Day to all of you from YEPME!

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